Program · Market entry

New market entry
in 90 days.

A structured program to validate demand, choose the right entry route, sign the first local partners and land first revenue in a new market — Europe, the US, Canada, Australia or the Western Balkans — in one quarter.

  • B2B & B2C
  • Market Entry
  • Partnerships
  • GTM
90Days, discovery to launch
4Phases with clear gates
3–6Local partners targeted

Who it's for

Fit, objectives
& common hurdles.

For companies that see opportunity in a new country or region but have no local team, network or market data there yet.

Built for

  • Companies: SaaS, tech-enabled services, consumer brands, B2B suppliers
  • Stage: established in at least one home market
  • Scope: market validation & entry · local partners · first revenue

Objectives

  • Validate demand and size the opportunity
  • Choose the entry route: partner, distributor, branch or subsidiary
  • Localize messaging, pricing & packaging
  • Generate first deals & a repeatable playbook

Hurdles we solve

  • No in-country headcount or network
  • Limited reliable market data
  • Unfamiliar regulatory, tax & licensing landscape

Plan & milestones

90 days,
four phases.

From discovery to handover — with first partner conversations inside week 5.

  1. 01

    Discovery & Baseline

    Market shortlist, ICP refinement, competitor scan, customer interviews, regulatory scan, success metrics.

    Weeks 1–2
  2. 02

    Strategy & Plan

    Entry route decision, pricing & packaging, localized messaging, partner criteria.

    Weeks 3–4
  3. 03

    Execution Sprints

    Partner sourcing and meetings, pilot deals, localized campaigns and landing pages.

    Weeks 5–10
  4. 04

    Scale & Handover

    Enablement kits, playbooks, KPI dashboard, hiring profile for your first local hire.

    Weeks 11–13

What we do

Three workstreams,
one team.

Market & ICP validation

Top-down market sizing plus bottom-up interviews; buying committees and blockers mapped.

  • Scorecard: demand × deal size × cycle risk
  • Country, segment & city shortlist

Entry route & partners

Compare partner, distributor and own-entity routes; source and onboard the first partners.

  • Partner long-list → shortlist → signed
  • Margins, terms & enablement

Localized go-to-market

Messaging, pricing and campaigns adapted to local buyers and their language.

  • Localized assets & sales scripts
  • Performance campaigns & landing pages

What you get

Measurable.
Repeatable.

Win one market properly before you open the next — then use it as your regional hub.”
— Wnexal program principle

Commercial

  • Go/no-go decision backed by data
  • Qualified pipeline and first pilot deals
  • CAC and sales-cycle baseline

Partners

  • 3–6 local partners targeted
  • Partner terms, margins & enablement kit
  • Joint pipeline review cadence

Enablement

  • Local pricing & packaging v1
  • Regulatory & tax checklist
  • Playbooks & dashboards for handover

Ready to start?

Planning to enter a new market?

Bring one growth goal. We'll map 2–3 clear next steps in a 30-minute call.

Book a 30-min strategy call